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Kinnari Ashar
Kinnari Ashar is a published author, editor, and seasoned content strategist with over a decade of experience crafting SEO-driven content across the beauty, lifestyle, and tech industries. With a background in biomedical engineering, Kinnari combines technical insight with creative writing, delivering engaging and well-researched content. In addition to her work for Spocket, her writing has been featured on platforms like BeBeautiful.in, and she excels in developing content strategies that resonate with diverse audiences.

What is an AI Influencer
Discover what AI influencers are, how they work, and their impact on marketing. Explore their benefits, challenges, and future potential in the digital world.

Customer Acquisition Costs by Industry
Discover customer acquisition costs (CAC) by industry and learn what factors influence them. Explore strategies to reduce CAC and optimize your marketing efforts.

What is Performance Marketing
Discover what performance marketing is, how it works, and its benefits. Learn about models like PPC, CPL, and CPA to boost measurable results for your business.

What Are Webhooks
Learn what webhooks are, how they work, and why they're essential for real-time communication between systems. A must-read guide for developers and businesses.

AI in Digital Marketing
Discover how to use AI in digital marketing with practical strategies, real-world examples, top tools, and a balanced look at the benefits and challenges. Learn how artificial intelligence is transforming digital marketing for better results and efficiency.

What is Digital PR
Learn what Digital PR is, its key strategies, and how it can enhance your brand's visibility, credibility, and online reputation.

Best Ecommerce Hosting Solutions
Explore the best ecommerce hosting solutions for your online store. Learn about key features, pricing, and top providers to optimize your website’s performance.

Best Apps For Upsell and Cross-sell For Shopify
Discover the best Shopify upsell and cross-sell apps to increase revenue. Explore top apps with features to enhance customer experience and drive sales.

Best Apps For Social Proof For Shopify
Discover the best Shopify social proof apps to increase trust and boost conversions. Learn how reviews, notifications, and more can help your store grow.

How To Sell on Facebook
Learn how to sell on Facebook effectively with this step-by-step guide. Set up your shop, manage orders, and boost sales using Facebook's powerful tools.
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Facebook (Meta) Ads 101
Learn how to create, manage, and optimize Facebook (Meta) Ads for your business. Get tips on targeting, budgeting, and measuring success.

Best Apps For Gift Cards for Shopify
Discover the best Shopify gift card apps to enhance your store’s revenue and customer loyalty. Find the perfect solution to manage and sell gift cards today!

How I Made $178,492 in Three Months by Dropshipping US and European Products
Marc Chapon's journey from a full-time office go-er to an inspiring entrepreneur. Learn how he made almost $200,000 in sales with his Shopify store, all in three months by dropshipping US/EU products with Spocket!

Building a Successful E-commerce Brand: Strategies and Tips
Get started on the road to building a strong brand identity for your store- one that makes some noise!

Learn the Art of Ethical Sales Psychology for Instant Success
Cool, actionable and easy psychological tactics and tricks that can be applied to increase sales on an ecommerce store: subtly nudge your customer to a sale! And the best part- these are entirely free!

Essential Guide on Writing Effective Product Descriptions for Your e-Commerce Business
Product descriptions are often neglected, and this mistake could be the reason behind low conversions. Yes: They're THAT important. A bunch of words randomly thrown together by the supplier are not going to win you sales. You need to craft descriptions that lure the customer to engage, and tempt the purchase. How? That's exactly what this article is about!

Understanding Drop Shipping and Starting Your Own Online Business Today
Easing your first steps into dropshipping with a short summary of all you'll need to keep a lookout for to be successful as an entrepreneur!

Unlocking the Power of Influencer Marketing to Boost Your Dropshipping Sales
The word ‘Influencer Marketing’ has been floating around for a while now, but has proven quite puzzling to new businesses owing to the contradictory advice. So, we compiled the most essential bits so that you don’t need to head to 100 sources for the information you need: we bring to the A to Z of Influencer Marketing in this article.

6 Trending Product Ideas for Christmas Sales
While you work on revamping your store to a Christmas-themed shopping fest, we bring to you 6 products that sell most during the holiday season. Add the top products to your store and watch the sales shoot up!

Effective Christmas Marketing Ideas for Small Businesses
It is the time to make merry- the last opportunity of the year knocks on our doors! Make the most of the holiday season with these actionable marketing ideas!

Expert Tips for E-commerce Success from a New Entrepreneur in 2025
What e-commerce often loses out on is the human connection! Reach out to your customers, give a face to your brand! A little old-fashioned handwritten note goes a long way in brand building. Couple it with fierce marketing in the same stream, and a store that is true to who you are will emerge!
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