Check Out the Biggest Brands on Shopify Now!
Every great brand has a secret. And we all know that Shopify is one the biggest e-commerce platforms in the world that is powering millions of stores worldwide. Whether it's a startup, B2B business, online store of any niche or kind, Shopify gives international and local businesses the platform and tools to sell subscription-based services (and even products!) If you want to sell online, you use Shopify.
The biggest brands in the world have relied on Shopify for their success. And for many good reasons why. From household names to viral brands and some of the world's hottest merchants and dropshipping stores, we're going to spill the beans now on the biggest brands on Shopify.
The Biggest Brands on Shopify in 2025
Here’s the list of the biggest brands on Shopify as of 2025:
Gymshark
Gymshark sprang from a garage in 2012 when founder Ben Francis sensed athletes needed tougher workout gear. Their Shopify Plus store now handles peak traffic flawlessly, a far cry from the site crashes that haunted their early Black Friday launches. By inviting fitness influencers to co-create products, Gymshark turned customers into cheerleaders and sold out every release. Their community events—pop-up gyms, training tours and livestream Q&As—make fans feel part of something bigger. Gymshark is one of the biggest brands on Shopify for fitness clothing and gear.
Kylie Cosmetics
When Kylie Jenner sold out her first Lip Kits in minutes back in 2015, it didn’t just launch a beauty line—it rewrote online drop culture. Built on Shopify, Kylie Cosmetics smoothly manages the rush of millions of global fans logging in at once. Minimalist product pages match Kylie’s sleek branding, while worldwide shipping options let fans in over 170 countries get their hands on new releases. The brand’s meteoric rise shows how one personality plus direct selling can fill nearly every shopping cart.
Allbirds
Allbirds quietly upset the shoe world by crafting wool sneakers so cozy you forget you’re wearing them. From their Shopify Plus shop, they ship from stores in 31 cities, cutting delivery times without piling on costs. Every pair highlights eco-friendly fibers—from merino wool to eucalyptus tree pulp—so conscious shoppers feel good at every step. Their calm, nature-inspired website design echoes the brand’s simple ethos: comfort first, planet always.
Red Bull
Red Bull’s online store is all about high-octane lifestyle products—from F1 team jackets to skateboards and even selling energy drinks! Their lightning-fast pages mirror the brand’s “gives you wings” attitude, with bold photography and dynamic layouts. Beyond merch, they host digital reveals of limited-edition collabs that vanish within hours, keeping fans glued to every launch.
Heinz
During recent supply disruptions, Heinz built “Heinz to Home” on Shopify in just two weeks, letting ketchup lovers order direct to their door. Now active in six countries, the site offers mix-and-match bundles, novelty flavors and personalized bottles—perfect for gifting. The clean, friendly design feels like stepping into a virtual deli, encouraging customers to experiment with recipes and sauces.
Fashion Nova
Fashion Nova broke into Instagram’s top fashion mentions by churning out fresh looks almost daily, with a Shopify Plus storefront that keeps pace. Their site handles huge traffic spikes when surprise drops land at midnight, and their checkout flows breeze through hundreds of thousands of orders. From curve-flattering dresses to streetwear sets, every new line feels like the next big thing before the trend even peaks.
French Connection
French Connection retooled four regional sites on Shopify Plus, swapping clunky legacy tech for a nimble setup that lets them tweak promotions by market in minutes. Their fashion-forward collections live in a clean, image-heavy layout that echoes the brand’s London-meets-Paris flair. With quick access to local currencies and payment methods, customers feel right at home no matter where they browse.
Jaded London
Born in East London in 2013, Jaded London rides on bold prints and neon trims that speak directly to Gen Z’s fearless style. Their Shopify storefront reflects that youthful energy with punchy graphics and interactive lookbooks. Instead of selling to everyone, they focus on trend-hunters who want to dress loud and stand out.
Chilly’s
Chilly’s turned water bottles into art by teaming up with street artists and famous brands for limited-edition designs. What began on Shopify has since grown into a headless setup, but the original online store still sparkles with colorful drops that disappear fast. This playful approach made reusable bottles into a must-have accessory, not just a hydration tool.
Lisa Eldridge
After decades as a makeup artist to the stars, Lisa Eldridge launched her own beauty line on Shopify in 2019. Vogue called her formulas “un-duplicateable,” and her gentle, skin-nurturing products feel like a backstage pass to red-carpet glamour. Her site blends tutorial videos with elegant product storytelling, so shopping feels as inspiring as a masterclass.
Oatly
Oatly’s pink-and-black website matches their quirky branding while serving oat milk subscriptions in Europe, North America and Asia. Their Shopify store offers mix-and-match packs and seasonal flavors—pumpkin spiced, anyone?—and the subscription dashboard makes refills effortless. Each page pulses with playful copy and cheeky cartoons that make dairy alternatives feel downright fun.
Deliveroo
Beyond meal delivery, Deliveroo runs Shopify stores that supply riders with branded kits and restaurants with custom packaging. Riders click a few buttons to restock their insulated bags, while partner eateries order eco-friendly boxes and labels. The streamlined site keeps at-your-service logistics humming behind the scenes.
Huel
Huel’s online hub feels like a personal nutritionist, guiding busy professionals through scoop sizes and flavor options. Their Shopify setup makes subscriptions painless—swap flavors, pause orders or skip deliveries in seconds. With every package promising balanced macronutrients, Huel turned meal replacements into a mainstream routine.
Decathlon
Decathlon uses Shopify+ connectors to power smaller country sites, but keeps its core inventory on a bespoke platform. When local retailers need sports gear fast, these Shopify mini-shops deliver swim goggles or trail shoes within days. It’s a smart way for the sporting giant to test new markets without overhauling its main tech.
Bremont Watch Company
Bremont, the British watchmaker behind precision chronometers, crafts every timepiece in Henley-on-Thames. Their Shopify Plus site blends technical specs with lifestyle imagery, showcasing rugged aviator watches alongside polished dive models. Shoppers can explore movement details or book in-person consultations—online luxury that feels pedigree-worthy.
Avon Products
Avon revamped its direct-to-consumer portal on Shopify Plus, letting reps and customers shop the latest makeup and skincare launches side by side. The site’s friendly, community-driven vibe mirrors Avon’s long history of door-to-door selling, now updated for digital buying groups and social livestream parties.
Hasbro
Fans of G.I. Joe, Transformers and My Little Pony flock to Hasbro, a Shopify Plus store for exclusive toys and collectibles. Limited runs sell out in minutes, and the site’s countdown timers and fan forums keep the excitement alive far beyond checkout.
Penguin Books
Penguin’s Shopify Gift Shop wraps classic paperbacks, special editions and branded tote bags into literary bundles perfect for any reader. The minimalist design echoes their iconic book spines, while curated collections like “Summer Reads” guide browsers without pushing too hard.
Lazy Oaf
London’s Lazy Oaf offers playful streetwear splashed with comic-book prints and candy-bright hues. Their Shopify Plus site matches that whimsy with micro-animations and hand-drawn icons. Instead of mixing into the crowd, they invite shoppers to embrace bold fun in every stitch.
The Economist
The Economist’s Shopify shop sells leather journals, branded neckties and coffee-table books inspired by their reporting. Every product page reads like a concise article—thoughtful blurbs that respect both your time and your intellect. It’s commerce with editorial flair.
Skinnydip
Skinnydip’s phone cases and quirky accessories have Instagram addicted to every new drop. Their Shopify Plus site lets fans pre-order limited prints and vote on upcoming designs, building hype through playful polls instead of dry product sheets.
MVMT Watches Inc.
MVMT built its first million on sleek watches that looked designer-made but cost a fraction. Their Shopify store keeps the vibe clean and minimal, swapping traditional jeweler’s jargon for frank descriptions and lifestyle shots. The result feels more like shopping for art than accessories.
David Beckham Eyewear
David Beckham Eyewear pairs classic Italian craftsmanship with Beckham’s own flair—think aviators with subtle stitching inspired by bird wings. Their Shopify site stitches together close-up product galleries with style guides that show how each frame elevates your everyday look.
Finisterre
Finisterre’s coastal gear thrives on Shopify’s flexibility, launching new eco-friendly sweaters and wetsuits in sync with surf seasons. Their product pages dive into fabric science without dull lab jargon, explaining why recycled fishing nets make tougher jackets. It’s technical storytelling wrapped in salty, ocean-born charm.
NICCE
NICCE’s hoodie and tracksuit collections nod to underground rave culture, with muted tones and reflective logos that pop under club lights. Their site layout is as crisp as their tailoring—no fluff, just clear sizing and slick lookbooks that let the designs speak for themselves.
The Hummingbird Bakery
The Hummingbird Bakery’s cupcake kits and best-selling cookbooks decorate their Shopify store like a cozy kitchen shelf. Bold images of red-velvet swirls and lemon drizzle remind you why London queued for hours in Notting Hill. Every order feels like bringing a slice of bakery magic home.
Bailey Nelson
Want custom made eye wear? Check out Bailey Nelson’s website. It’s a great Shopify store that lets you shop for 9 to 5 edits anytime. You can explore their sunglasses. Their Shopify site offers a virtual try-on option and they offer frames sorted by face shape, making glasses shopping feel personal rather than clinical.
Lauren Conrad Beauty
Lauren Conrad Beauty follows a minimalist and clean site design. You can find pastel-hued skincare and cosmetics that mirror Conrad’s California cool aesthetic. Her Shopify store pairs simple routines with sun-soaked imagery, making you trust that each formula is as fresh as the morning due. She has different collections featured on her store. It’s one of the biggest brands on Shopify in skincare and beauty.
Pixi Beauty
Pixi Beauty’s green-and-white site feels like a breath of fresh skin, showcasing their Glow Tonic toner next to dewy highlighters. Tutorials and before-after sliders sit right beside product listings, so shoppers can see real results in every click. Pixi Beauty does a great job in highlighting their summer essentials on the website. You can take their skincare quiz before buying anything online.
Missoma
Missoma’s jewelry drifts between artful simplicity and sculptural drama, all highlighted in their Shopify galleries. Missoma uses a grid-style layout design for their store. It’s pretty professional and they have their products neatly organized into different categories as you scroll by. You can shop for their top 30 products, jewelry and bracelets, wedding guest era collections, and so much more.
Outdoor Voices
Outdoor Voices champions “doing things” in soft fabrics, from garden yoga to park runs. Their Shopify store is amazing and they have new collections coming out all the time. The blue theme is elegant and adds a nice touch. You can also sign up for their exclusive OV-only deals and get early access to their products.
Harper Collins
Harper Collins’ Shopify stores in Germany and beyond offer author-signed editions and collector’s anthologies alongside bestseller bundles. Each site reflects the publisher’s legacy with crisp typography and thoughtful curation, making book shopping feel like browsing a private library. Harper Collins is one of the biggest brands on Shopify when it comes to world-leading book publishers.
Alexa Chung
Alexa Chung’s now-retired label blended British wit with Parisian chic, and their shop pages mirrored that charm in hand-lettered fonts and softly curated mood shots. Though it closed in 2022, her brand’s effortless cool still lingers online in archive looks that inspire new designers.
Conclusion
So these are the biggest brands on Shopify, powered by Shopify! You can find a variety of designer items, clothing, accessories, and all kinds of products in these stores. There are even books, supplements, and other dropshipping products worth checking out. Give them a visit, see what they offer, and thank us later once you try them out. Because they are famous for a reason today.
